Infuse

Software Company Overview

We wrote, illustrated, and animated three narratives to personify SaaS.

We created three animated videos for Infuse's website to reposition the company's services. These videos follow a straightforward story arc, with custom illustrations to match, showcasing the brand's value propositions and strive to make them more relatable to their clientele.

Final Frames

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The Superhero & The Sidekick

The superhero and sidekick save the day by rescuing a cat from a burning building and evacuating residents, with the sidekick’s assistance being crucial to their success.

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The Shoemaker & The Elves

The elves help the struggling shoemaker complete his shoes in time for opening day, filling his store with shoes for customers to purchase.

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The Allstar & The Teammate

An All-star and their team face tough defense in a basketball game, but a game-winning slam dunk is achieved through a crucial pass from a teammate.

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The Infuse Process

We repurposed the “Infuse Process” section in all three videos to showcase our unique approach and maintain a cohesive look, while also improving efficiency.

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Credits

  • Executive Producer: Eric Psihoules
  • Creative Director: Mike Sharps
  • Storyboards: Mike Sharps
  • Illustration: Mike Sharps
  • Lead Animator: Mike Sharps
  • Animator: Miles Petrock
  • Voiceover: Austen Moret
  • Sound Design: Mike Sharps
  • Music: Licensed Music

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